Rookout is looking for an experienced demand-generation leader to develop and execute Rookout’s demand generation strategy. A results-driven and data-driven leader who brings a strong sales orientation and a deep understanding of what it takes to build a growing demand pipeline, alongside Product and Sales teams.
In this role, you’ll be responsible for creating a predictable and scalable top and mid-funnel pipeline, by developing a deep understanding of our industry (Developer tools/Debugging), target persona, buyer’s journey, product, and USPs. Experimenting with and optimizing different tactics, and striving to consistently meeting or exceeding pipeline and revenue goals. You will own buyer engagement across all marketing channels, including SEO, SEM, ABM and the setup of our MarTech stack.